Product — DEG

Digital Engagement & Gamification

Gamified digital engagement and loyalty experiences that keep audiences active — challenges, rewards and progression built as a platform.

The Business Problem

Consumer brands and operators fight for attention with one-way campaigns.

Consumer brands and operators fight for attention with one-way campaigns. Engagement spikes and collapses, loyalty programs stagnate, and there is no mechanism that makes participation itself rewarding and continuous.

The Solution

DEG makes engagement a game with rules you control: challenges, points, tiers and rewards orchestrated as journeys — with subscription-based access models and analytics that show what actually retains people.

DEG makes engagement a game with rules you control: challenges, points, tiers and rewards orchestrated as journeys — with subscription-based access models and analytics that show what actually retains people.

01Product Experience

Designed for the people who run it.

zero-one / deg — engagement app

Live Challenge

96K

02Core Capabilities

What the platform does.

01

Gamification engine — points, tiers, streaks

02

Loyalty journey orchestration

03

Challenges & competitions

04

Subscription access models

05

Rewards catalog management

06

Campaign configuration

07

Engagement & retention analytics

08

Segmentation

09

White-label consumer experiences

03User Journey

3 roles. One continuous journey.

01

Subscriber

Join → Play → Earn → Stay

02

Marketing Team

Segment → Launch → Measure → Iterate

03

Partner

Offer → Fulfill → Reward → Renew

04Architecture & Integrations

Built to integrate into your environment.

01Telecom Billing
02Payments
03Notifications / Push
04CRM
05Analytics
06Rewards Partners
07Identity / SSO
08Mobile
05Security

Secure by design.

01Subscriber data privacy controls
02Anti-abuse & fraud rules
03Role-based access control
04Audit logging
05Secure billing integration
06Secure-by-design architecture
06Deployment Model

Deployed your way.

Model

Cloud-native, operator-scale concurrency

Access

Subscription, bundled or open models

Branding

White-label consumer-facing experiences

Operations

Optional managed operations with SLAs & KPIs

Analytics & Business Value

Operational and outcome analytics built in — visible to the teams who run the platform and the executives who fund it.

07Industry Use Cases

Where DEG operates.

Telecommunications · Consumer Brands · Banking Loyalty · Retail

Next Step

See DEG in your environment.

Request a demo or talk to Zero One about deployment, adaptation and operations.

Related Work